4K TVsarebyno equates to cost rivalwith today’smostpopular 1080p sets,but thingsareatleast relocatingintheright direction. Sharphas voicedthatits 70-inch Aquos Ultra HD LED TVwillgoon saleatUS retailersin mid-Augustatan MSRPof $ 7,999.99. Comparethattothe 2.6 million yen ($ 31,000) ICC Purios voicedat CES—with the not as big 60-inchdisplay, even—andit’s transparentwe’re saying the auspicious directionfor consumers. (We’ve reached outto Sharp perthe stream standingofthat formerly voiced model.)

Sharpis (again) claimingthatits Aquos Ultra HD LED TVisthe world’s initialto benefit THX 4K certification, the stampof capitulationthat promises viewers industry-leading design quality. THXalso factorsin upconversion performance,animportant underline deliberationthe defaultof correct 4K calmthat’s accessibletothese TVsright now. Sony offers the somewhat not as big 65-inch 4K LED TVat $ 6,999,withthe company’s 55-inch indication representing today’s“bargain” 4K setat $ 4,999.Not everyone’s racingtothe bottomjustyet; Samsung’sgorgeous“easel” 4K TV staysan unattainable oppulancebuyformostatits $ 39,999 asking price.